The marketing department in luxury fashion industry (fashion subject) Coursework

The marketing department in luxury fashion industry (fashion subject) - Coursework Example The media plays a significant role in educating citizens on the luxury items in the industry. Globalization plays a big role in promoting luxury brands in the global platform. The marketing of luxury brands relies a great deal on marketing mix. Marketing luxury fashion brands is one of the most challenging sectors (Kapferer & Bastien 2009). The product, placement, promotion, and the price are one of the important factors in determining marketing of luxury brands. The knowledge of fashion and trends is important to individuals who want to work in a marketing department of a luxury brand. It is a crucial tool for the individual and the organization selling the luxury brands. An individual who wants to work for a corporation selling luxury products in the marketing department must be passionate. Good listening is one of the factors that marketing departments. It creates good customer awareness in the organization dealing with luxury products. Creativity and imagination is significant for individuals working in the marketing department of fashion products. People at this position should have good communication skills to assess what the customer wants. Pricing plays an important part in marketing of luxury brands in the world. Prices affect the way individuals perceive a product depending on the rates. Consumers relate luxury products with their price range. The prices of luxury products have to be set right because it will meet the customer expectations. Prices are marketing decisions to other factors in the fashion industry. The prices create the image that the luxury brand wants to reflect in the mind of the consumer (Sum, Kim, & Kim 2013). The elements used to make the product attractive to the consumer are the essential aspect of the fashion industry. The design, packaging, branding, and its value enable categorization of the product. The named factors are significant in the marketing

Barriers to entry into foreign markets Essay Example for Free

Barriers to entry into foreign markets Essay It is completed near the end of your first year of entry into the country market. One must identify and prepare for Trade Events. Trade shows, international buyer programs, matchmaker trade delegations programs or a catalog exhibition program can lead to tremendous international opportunities . Methods of foreign market entry Methods of foreign market entry include exporting, licensing, joint venture and off-shore production. The method you choose will depend on a variety of factors including the nature of your particular product or service and the conditions for market penetration which exist in the foreign target market . Exporting can be accomplished by selling your product or service directly to a foreign firm, or indirectly, through the use of an export intermediary, such as a commissioned agent, an export management or trading company. International joint ventures can be a very effective means of market entry. Joint ventures overseas are often accomplished by licensing or off-shore production. Licensing involves a contractual agreement whereby you assign the rights to distribute or manufacture your product or service to a foreign company. Off-shore production requires either setting up your own facility or sub-contracting the manufacturing of your product to an assembly operator. Barriers to entry into foreign markets The main trade barriers to any foreign market include: Psychological barriers in foreign exchange markets Traders adjust their anchors in two ways. Some believe that exchange rates move toward (perceived) fundamentals, while others bet on a continuation of the current exchange rate trend. The behavior of the traders causes complex dynamics. Since the exchange rate tends to circle around its perceived fundamental value, the foreign exchange market is persistently misaligned. Central authorities have the opportunity to reduce such distortions by pushing the exchange rate to less biased anchors, but to achieve this; they have to break psychological barriers between anchors. High import tariffs inclusive of restrictions related to national security Tariffs are taxes that raise the price of a good when it is brought into another country. Tariffs and import quotas form the toughest barriers. Seventy percent of respondents say tariffs on goods and services are the most effective form of protectionism, followed closely by import quotas (68%). But this is by no means the whole story: 45% say that artificially undervalued exchange rates do much to boost the competitiveness of local firms, while 59% cite subsidized competitors as a major barrier. Many also noted the challenges of informal protectionism, such as local firms convincing government officials to block the approval of licenses. Quota systems in Japan: The tariff quota system charges a lower duty rate (primary duty rate) on imports of specific goods up to a certain quantity, but a higher duty rate (secondary duty rate) on quantities exceeding that volume. This system protects domestic producers of similar goods but also benefits consumers with the lowest tariff rates possible. The tariff quota volume for each allocation can be applied in one of two ways: according to the order in which the request was received, or according to prior allocations. Japan utilizes the prior allocation method. The tariff quota system does not restrict direct imports, since imports can be made without a tariff quota certificate, provided high duty is paid. Regarding footwear, quota allocations to individuals or companies are based on historical trade performance in the importation of footwear. Japan has allocated quota not to quota traders but to footwear importers, so business can take place as per footwear importers requirements. At the same time, new importers can acquire special quota for new importers. The Government of Japan implements this system in accordance with governmental regulation. Therefore, Japan believes that new importers have opportunities to obtain quotas under the current quota allocation system. Unfavorable foreign rules regulations Voluntary export restraints limit the quantity of a good brought into a country, but they are initiated by the country producing the good, not the country receiving the good. Federal, state, and local governments sometimes restrict entry into markets by requiring firms to have licenses. The Federal Communications Commission, for example, grants licenses to radio and television stations; there simply arent enough frequencies for an unlimited number of firms to broadcast in any area. For safety reasons, all nuclear power plants are licensed as well. Governments also bar entry by giving firms exclusive rights to a market. The U. S. Postal Service, for example, has an exclusive right to deliver first class mail. Firms are sometimes given exclusive rights to do things like operate gas stations along toll roads, produce electricity, or collect garbage in a city. Exclusive rights are granted if a government believes that there is room for only one firm in a market. Until the 1980s, the federal government also restricted entry into the airline, trucking, banking, and telecommunications industries. Many of the laws that restricted entry into these industries were put into place in the 1930s, when many people believed that large firms needed to be protected from cutthroat competitors. Many economists now believe that these laws did more harm than good. In 1938, for example, the Civil Aeronautics Board, or CAB, was established to regulate the airline industry for interstate flights. For the forty years that it existed, it didnt allow a single new firm to enter the market, although it received over 150 applications for routes. In 1978, despite protests from the airlines, President Carter ordered the deregulation of the industry and the phasing out of the CAB. Within five years, 14 new firms entered the industry. Many experts believe that airline fares after deregulation were well below what they would have been had regulation continued. For instance, take China as an example. China’s government has set policies that are posing great challenges for foreign investors. China’s regulatory framework for cross-border remains a complex and incomplete patchwork of laws, regulations and policy decisions made by various ministries and government agencies. A lack of transparency, coupled with low standards of corporate transparency and disclosure, makes it difficult for potential investors to carry out due diligence to accepted international standards. Valuing the potential liabilities of a firm is especially difficult. At the same time, the Chinese government continues to close off so-called â€Å"strategic assets† to cross-border without specifying which sectors are defined as strategic, or why. To address these issues and remove other obstacles to cross-border deals, it is recommended for China to: †¢ Streamline the approval process for cross-border and make it more transparent; †¢ Put in place a sound competition framework; †¢ Further open its capital markets to foreign investors; †¢ Encourage its firms to increase corporate transparency and provide more up to date and accurate financial information to make it easier to value a potential acquisition, especially regarding a firm’s liabilities; Relax foreign ownership restrictions. In particular, revise existing catalogues that list the type of firms that can or cannot be acquired by foreign investors. The report also recommends that China pilot these recommendations in the North-East of the country before rolling them out nationwide. This region, China’s historical industrial heartland, has a high concentration of state-owned firms in need of restructuring and technological upgrading, as well as high unemployment and low productivity. Cross-border could help rejuvenate the region’s economy. Free Trade Policy Policy in which a government does not discriminate against imports or interfere with exports. A free-trade policy does not necessarily imply that the government abandons all control and taxation of imports and exports, but rather that it refrains from actions specifically designed to hinder international trade, such as tariff barriers, currency restrictions, and import quotas. The theoretical case for free trade is based on Adam Smiths argument that the division of labor among countries leads to specialization, greater efficiency, and higher aggregate production. The way to foster such a division of labor, Smith believed, is to allow nations to make and sell whatever products can compete successfully in an international market.

What literary techniques does F. Scott Fitzgerald use to present :: English Literature

What literary techniques does F. Scott Fitzgerald use to present Gatsby's party in Chapter III of the novel The people of 1920's America often lead a very extravagant lifestyle, rich people often overspent in vast amounts, a term known as Conspicuous Consumption. This basically means the rich spend so much and waste their money to such an extent on highly expensive and pointless things, that it actually makes the less fortunate people living in their midst even more poorer then they already are. The richer people of 'The Jazz Age' often wasted time by simply lounging around and getting drunk, having nothing better to do. This was due to the fact that many rich people had more or less done everything that there was to be done and had achieved everything they wanted in life, therefore becoming bored with life, so they wasted their vast fortunes showing off with expensive merchandise, throwing lush parties and going out every night. However the vast amounts of spending through this time soon came to an end, with the Wall Street crash just as Fitzgerald had predicted. The chapter opens up with a very descriptive and detailed introduction given to us by Nick. He seems to give us a lavish description of one of Gatsby's summer night parties, Nick seems to be looking on from his house watching the party in his usual voyeuristic fashion. It's possible that he's maybe slightly envious of the guests, possibly wishing to be there himself; it seems to give the reader that impression as the chapter goes on. This could be a good reason for the extra amount of descriptiveness. Nick also uses a simile at the start: "In his blue gardens men and girls came and went like months among the whisperings and the champagne and the stars." The term 'whisperings' could be referring to the guests usual gossiping of their host, another interesting quote shows that it's possible his parties can last for a very long time and is also a perfect example of Nicks excessive use of description: "at high tide in the afternoon I watched his guests diving from the tower o his raft, or taking the sun on the hot sand of his beach while his two-motor boats slit the waters of the sound, drawing aquaplanes over cataracts of foam." This also shows Gatsby's immense wealth. During the build up to the party, Nick sees a variety of events taking place, these events help display the sheer amount of money and extravagance that Gatsby must put into these parties, for example: " Every Friday five crates of oranges and lemons arrived from a What literary techniques does F. Scott Fitzgerald use to present :: English Literature What literary techniques does F. Scott Fitzgerald use to present Gatsby's party in Chapter III of the novel The people of 1920's America often lead a very extravagant lifestyle, rich people often overspent in vast amounts, a term known as Conspicuous Consumption. This basically means the rich spend so much and waste their money to such an extent on highly expensive and pointless things, that it actually makes the less fortunate people living in their midst even more poorer then they already are. The richer people of 'The Jazz Age' often wasted time by simply lounging around and getting drunk, having nothing better to do. This was due to the fact that many rich people had more or less done everything that there was to be done and had achieved everything they wanted in life, therefore becoming bored with life, so they wasted their vast fortunes showing off with expensive merchandise, throwing lush parties and going out every night. However the vast amounts of spending through this time soon came to an end, with the Wall Street crash just as Fitzgerald had predicted. The chapter opens up with a very descriptive and detailed introduction given to us by Nick. He seems to give us a lavish description of one of Gatsby's summer night parties, Nick seems to be looking on from his house watching the party in his usual voyeuristic fashion. It's possible that he's maybe slightly envious of the guests, possibly wishing to be there himself; it seems to give the reader that impression as the chapter goes on. This could be a good reason for the extra amount of descriptiveness. Nick also uses a simile at the start: "In his blue gardens men and girls came and went like months among the whisperings and the champagne and the stars." The term 'whisperings' could be referring to the guests usual gossiping of their host, another interesting quote shows that it's possible his parties can last for a very long time and is also a perfect example of Nicks excessive use of description: "at high tide in the afternoon I watched his guests diving from the tower o his raft, or taking the sun on the hot sand of his beach while his two-motor boats slit the waters of the sound, drawing aquaplanes over cataracts of foam." This also shows Gatsby's immense wealth. During the build up to the party, Nick sees a variety of events taking place, these events help display the sheer amount of money and extravagance that Gatsby must put into these parties, for example: " Every Friday five crates of oranges and lemons arrived from a

Depth of a River :: essays research papers

Depth of a River   Ã‚  Ã‚  Ã‚  Ã‚  Poetic expression is evolved from a web of emotions and thoughts. With the help of imagery, formation, and figurative language, a poet is able to transport readers to another world of his creation. Robert Burns uses these attributes to invite readers into world of peace and serenity in his poem â€Å"Sweet Afton.† This lyrical poem expresses the gratitude the persona feels for his homeland’s beauty, while asking nature to be quiet so his love may enjoy the tranquillity of her sleep. Burns’s use of imagery, use of figurative language, and construction with musical aspects help him convey his feelings and ideas to his readers.   Ã‚  Ã‚  Ã‚  Ã‚  With the rolling hills, winding streams, and wandering sheep, Burns has created a pastoral setting in â€Å"Sweet Afton.† Burns use of imagery helps add to the reality of the poem. A reader is able to hear the blackbirds’ whistling, the dove’s resounding echo, and the lapwing’s screaming. A reader is able to see snowy feet, crystal streams, and green valleys. A reader can even smell the sweet-scented birch. Burns appeals to senses by using imagery words that create the illusion of sound, sight, and smell. Imagery helps express the persona’s feelings in his environment, enabling the reader to stand along with him in his world.   Ã‚  Ã‚  Ã‚  Ã‚  Slow-moving rivers symbolize the simple life. Peace is traveling at a pace easily kept. There are no dangerous undercurrents or rocky obstacles; Afton River is gliding crystal. Burns is able to create this illusion through figurative language. He also uses apostrophe by having the persona command the river and wildlife to be quiet, as in â€Å"Flow gently, sweet Afton, disturb not her dream,† (lines 4 and 24). Much like imagery, figurative language is another vehicle used to carry the feelings of the persona to the reader.   Ã‚  Ã‚  Ã‚  Ã‚  Ã¢â‚¬Å"Sweet Afton† is a poem broken up into six stanzas. Each stanza contains four lines. These stanzas attribute to the musical effect of the poem. The first and last stanzas are incremental refrains. Burns uses this repetition to emphasize his plea for the river to flow gently and his great appreciation for its beauty. The middle four stanzas each focus on a different feature of nature. The second stanza focuses on the sounds of the birds in the narrow and secluded valleys. The beauty of the surrounding hills, little streams, and the persona’s own sheep are emphasized in the third stanza.

Is Seeing Believing?

‘Theory of Knowledge’ Name: Nkole C Date: 19th October, 2012. Instructor: Maurice H ‘Seeing is believing. ’ Belief is the mental reliance or acceptance of a condition. It causes people to validate and actualise what they have or get as information and consequently apply that to other situations in order to create new patterns- what is called Knowledge. ‘Seeing’ refers to the sensation of obtaining information through sight, or our senses.People can claim to obtain their knowledge in many different ways which include senses, intuition or intellectual reasoning, past experiences, priori knowledge used to develop a new organisation of patterns and perception of what is to come which usually results from relating with past experiences and cultural beliefs. Humans refer to sight, hearing, smell, temperature or pressure and taste as the senses used to obtain knowledge. Intuition refers to the relating of a condition and giving an intellectually valid reason to come up with truth.For example, we believe that three and four are greater than two, and so we can propose that there are numbers which are greater than two. This, in a sense, depends on the fact that we made true the fact that three and four are actually greater than two, which is a prior assumption. These different areas of knowledge all have their problems. However, true knowledge and the ways of obtaining it is something that has caused controversy among many scholars. On one hand is the idea of Empiricism while on the other hand is the idea of Rationalism.Empiricists are people who believe that whatever we know, and hence believe in, is gotten through sensory experience. They assert that the mind was as pure as white- defined as tabula rasa by them- and whatever that we know now as knowledge was installed or written on the mind by the senses’ experiences and absorbed into the brains. The information gotten in this way helps the human brain to relate this to oth er sensations and be able to make patterns to define new situations.Empiricists argue saying that there is no innate knowledge which the mind had validated before sense experience, though there is priori knowledge which is actually true. To the empiricist, ‘seeing’ or sense sensation is the only way people obtain knowledge and therefore is-believing. Depending entirely on senses for true knowledge, however, has its own problems and can easily lead to someone obtaining the wrong information.A defect on the sense organs like those due to agnosia and aphasia can lead to someone obtaining the wrong information since it is possible to speak in a way while the body language shows another thing. Senses also rely upon the environment to be able to function. A person who has never been exposed to the light will never know colours if they are exposed to them at a later stage in their lives. In their normal functioning, senses also have limitations in the way they obtain informati on. The human eye, for example, can only resolve up to 0. mm which means that points or lines that are less than 0. 1mm apart will be seen as a continuous line, which is false. The senses, no matter how true the information they get is, also depend entirely on the brain’s ability to evaluate the electrical impulses it gets from sense sensations which could be responses to chemical reactions in the taste buds and hair cells of the nose, frequency of light waves and difference in pressure of air in the eyes and ears respectively, or pressure and temperature in the skin.It is clear that if the brain itself has a defect, the probability of which we cannot be certain, every bit of the knowledge that one would get would be untrue. Even when it is true, and so to argue the rationalists, the brain sorts out the small bits of information it gets according to the relationship with some prior knowledge, innate knowledge they call it. ——————†”———————– [ 1 ]. http://www. thefreedictionary. com/belief [ 2 ]. http://plato. tanford. edu/entries/berkeley/ [ 3 ]. Definition gotten from hand-out given in class [ 4 ]. A condition that causes people not to get the tone of voice in speech and have to rely entirely on their ability to read body language to get in information. From class hand-out [ 5 ]. A condition that causes people not to make out complex pictures to be able to read body language. From class hand-out [ 6 ]. The allegory of the curve from hand-out in class [ 7 ]. From Biology text book

Mexican Revolution Battle of Veracruz

Mexican Revolution Battle of Veracruz Occupation of Veracruz - Conflict Dates: The Occupation of Veracruz lasted from April 21 to November 23, 1914, and occurred during the Mexican Revolution. Forces Commanders Americans Rear Admiral Frank Friday Fletcher757 rising to 3,948 men (during the fighting) Mexicans General Gustavo MaassCommodore Manuel Azuetaunknown Occupation of Veracruz -  The Tampico Affair: Early 1914 found Mexico in the midst of civil war as rebel forces led by Venustiano Carranza and Pancho Villa battled to overthrow usurper General Victoriano Huerta. Unwilling to recognized Huertas regime, US President Woodrow Wilson recalled the American ambassador from Mexico City. Not wishing to directly intervene in the fighting, Wilson instructed American warships to concentrate off the ports of Tampico and Veracruz to protect US interests and property. On April 9, 1914, an unarmed whaleboat from the gunboat USS Dolphin landed at Tampico to pick up drummed gasoline from a German merchant. Coming ashore, the American sailors were detained by Huertas federalist troops and taken to the military headquarters. The local commander, Colonel Ramon Hinojosa recognized his mens error and had the Americans returned to their boat. The military governor, General Ignacio Zaragoza contacted the American consul and apologized for the incident and asked that his regrets be conveyed to Rear Admiral Henry T. Mayo offshore. Learning of the incident, Mayo demanded an official apology and that the American flag be raised and saluted in the city. Occupation of Veracruz -  Moving to Military Action: Lacking the authority to grant Mayos demands, Zaragoza forwarded them to Huerta. While he was willing to issue the apology, he refused to raise and salute the American flag as Wilson had not recognized his government. Declaring that the salute will be fired, Wilson gave Huerta until 6:00 PM on April 19 to comply and began moving additional naval units to the Mexican coast. With the passage of the deadline, Wilson addressed Congress on April 20 and detailed a series of incidents that demonstrated the Mexican governments contempt for the United States. In speaking to Congress, he asked for permission to use military action if necessary and stated that in any action there be no thought of aggression or selfish aggrandizement only efforts to maintain the dignity and authority of the United States. While a joint resolution quickly passed in the House, it stalled in the Senate where some senators called for harsher measures. While debate continued, the US State Department was tracking the Hamburg-American liner SS Ypiranga which was steaming towards Veracruz with a cargo of small arms for Huertas army. Occupation of Veracruz  -Taking Veracruz: Desiring to prevent the arms from reaching Huerta, the decision was made to occupy the port of Veracruz. As not to antagonize the German Empire, US forces would not land until the cargo had been off-loaded from Ypiranga. Though Wilson wished have the Senates approval, an urgent cable from US Consul William Canada at Veracruz early on April 21 which informed him of the liners imminent arrival. With this news, Wilson instructed Secretary of the Navy Josephus Daniels to take Veracruz at once. This message was relayed to Rear Admiral Frank Friday Fletcher who commanded the squadron off the port. Possessing the battleships USS and USS  Utah and the transport USS Prairie which carried 350 Marines, Fletcher received his orders at 8:00 AM on April 21. Due to weather considerations, he immediately moved forward and asked Canada to inform the local Mexican commander, General Gustavo Maass, that his men would be taking control of the waterfront. Canada complied and asked Maass not to resist. Under orders not to surrender, Maass began mobilizing the 600 men of the 18th and 19th Infantry Battalions, as well as the midshipmen at the Mexican Naval Academy. He also began arming civilian volunteers. Around 10:50 AM, the Americans began landing under the command of Captain William Rush of Florida. The initial force consisted of around 500 Marines and 300 sailors from the battleships landing parties. Meeting no resistance, the Americans landed at Pier 4 and moved towards their objectives. The bluejackets advanced to take the customs house, post and telegraph offices, and railroad terminal while the Marines were to capture the rail yard, the cable office, and the powerplant. Establishing his headquarters in the Terminal Hotel, Rush sent a semaphore unit to the room to open communications with Fletcher. While Maass began advancing his men towards the waterfront, the midshipmen at the Naval Academy worked to fortify the building. Fighting began when a local policeman, Aurelio Monffort, fired on the Americans. Killed by return fire, Monfforts action led to widespread, disorganized fighting. Believing that a large force was in the city, Rush signaled for reinforcements and Utahs landing party and Marines were sent ashore. Wishing to avoid further bloodshed, Fletcher asked Canada to arrange a ceasefire with the Mexican authorities. This effort failed when no Mexican leaders could be found. Concerned about sustaining additional casualties by advancing into the city, Fletcher ordered Rush to hold his position and remain on the defensive through the night. During the night of April 21/22 additional American warships arrived bringing reinforcements. It was also during this time, that Fletcher concluded that the entire city would need to be occupied. Additional Marines and sailors began landing around 4:00 AM, and at 8:30 AM Rush resumed his advance with ships in the harbor providing gunfire support. Attacking near the Avenue Independencia, the Marines methodically worked from building to building eliminating Mexican resistance. On their left, the 2nd Seaman Regiment, led by USS New Hampshires Captain E.A. Anderson, pressed up the Calle Francisco Canal. Told that his line of advance had been cleared of snipers, Anderson did not send out scouts and marched his men in parade ground formation. Encountering heavy Mexican fire, Andersons men took losses and were forced to fall back. Supported by the fleets guns, Anderson resumed his attack and took the Naval Academy and Artillery Barracks. Additional American forces arrived through the morning and by noon much of the city had been taken. Occupation of Veracruz - Holding the City: In the fighting, 19 Americans were killed 72 wounded. Mexican losses were around 152-172 killed and 195-250 wounded. Minor sniping incidents continued until April 24 when, after the local authorities refused to cooperate, Fletcher declared martial law. On April 30, the US Army 5th Reinforced Brigade under Brigadier General Frederick Funston arrived and took over the occupation of the city. While many of the Marines remained, the naval units returned to their ships. While some in the United States called for a full invasion of Mexico, Wilson limited American involvement to the occupation Veracruz. Battling rebel forces, Huerta was not able to oppose it militarily. Following Huertas downfall in July, discussions began with the new Carranza government. American forces remained in Veracruz for seven months and finally departed on November 23 after the ABC Powers Conference mediated many of the issues between the two nations. Selected Sources National Archives: The United States Armed Forces and the Mexican Punitive ExpeditionDavis, Thomas (2007). With No Thought of Aggression Military History Quarterly. 20(1), 34-43.

Data From A Distillation Lab essays

Data From A Distillation Lab essays The focus of the experiment conducted was to extract a component (ethanol) from a two part miscible solution (ethanol boiling points through a process called fractional distillation. Precise measurements were taken to assess the purity and percentage of the distillate collected. The process of fractional distillation extracted the ethanol through a series of cyclical evaporation and condensation processes and proved to be effective , yielding a ethanol distillate percentage of 90%. This index provided an analysis of the quality of separation achieved. Distillation is a process of refinement. A method in which a substance is extracted and purified from its solution. Fractional distillation, an extension of the simple distillation process is complex in nature and requires much more than one simple evaporation technique. An overview of fractional distillation and its practicality is related to temperature. In simple distillation the liquid components that are to be extracted vary in boiling point temperature (Celsius)by at least 25 degrees. The more volati le liquid with the lower bp is ideal for extracti on in these circumstances and will evaporate more readily and proficiently than that of the The question is with that being said, is how do we purify a component from its mixture when the bp is less than 25 degress C? How will this be done in an efficient manner and how will this be done to yield the highest results? The process of simple distillation is neither profici ent or efficient in this situation. It would require a distillation head the size of the empire state building and exhaustive measures to c...

Free Essays on Blind Spot Enlargement In Non-Athletes

Blind Spot Enlargement in Non-Athletes Abstract Everyone has a blind spot in the visual field caused by an absence of nerves on the retinal wall where the nerve ganglia enter. Our brains "correct" this blind spot by filling-in the missing information so that we do not notice the blind spot in normal, daily activity. There have been a few studies conducted to determine how the brain compensates for the phenomenon. Recent studies indicate that in certain people seeking chiropractic treatment, unequal blind spots result from muscoloskeletal misalignments. This research has been controversial; however, it brings up several interesting questions. There are conditions that can damage the retina, causing blind spots in the visual field. It is generally assumed that athletes maintain a better level of general health, via exercise and a healthier diet, than those who do not engage in athletic pursuits. This study used blind spot mapping techniques of the chiropractic industry to map the blind spots of 10 athletes and 10 non-athletes. The blind spots of athletes and non-athletes showed a statistically significant difference. Introduction Every eye has a blind spot .The blind spot is the hole in the retinal wall where the nerve ganglia pass though. This area of the retina contains no photoreceptors and therefore creates a black spot in every person's vision. The gap created by the blind spot is approximately 6 degrees of the total visual field, which is a large area, relatively speaking. We do not see this area in our normal functioning because our brain has a mechanism for "filling in" the missing information. The information that would normally be received by the blind spot is projected onto the other eye and the brain essentially "averages" the image (Lou and Chen, 2003). The blind spot in physical structure and given the normal variances in human physiology, it would be expected that there would be little variation in ... Free Essays on Blind Spot Enlargement In Non-Athletes Free Essays on Blind Spot Enlargement In Non-Athletes Blind Spot Enlargement in Non-Athletes Abstract Everyone has a blind spot in the visual field caused by an absence of nerves on the retinal wall where the nerve ganglia enter. Our brains "correct" this blind spot by filling-in the missing information so that we do not notice the blind spot in normal, daily activity. There have been a few studies conducted to determine how the brain compensates for the phenomenon. Recent studies indicate that in certain people seeking chiropractic treatment, unequal blind spots result from muscoloskeletal misalignments. This research has been controversial; however, it brings up several interesting questions. There are conditions that can damage the retina, causing blind spots in the visual field. It is generally assumed that athletes maintain a better level of general health, via exercise and a healthier diet, than those who do not engage in athletic pursuits. This study used blind spot mapping techniques of the chiropractic industry to map the blind spots of 10 athletes and 10 non-athletes. The blind spots of athletes and non-athletes showed a statistically significant difference. Introduction Every eye has a blind spot .The blind spot is the hole in the retinal wall where the nerve ganglia pass though. This area of the retina contains no photoreceptors and therefore creates a black spot in every person's vision. The gap created by the blind spot is approximately 6 degrees of the total visual field, which is a large area, relatively speaking. We do not see this area in our normal functioning because our brain has a mechanism for "filling in" the missing information. The information that would normally be received by the blind spot is projected onto the other eye and the brain essentially "averages" the image (Lou and Chen, 2003). The blind spot in physical structure and given the normal variances in human physiology, it would be expected that there would be little variation in ...

Translation review 2 Essay Example | Topics and Well Written Essays - 1000 words

Translation review 2 - Essay Example nsists that this event can serve as one of the best opportunities for the promotion of linguists and cross cultural studies and the linguist experts can play an effective role in the entire scenario. The article tells that spectators from all over the world are expected at London during the grand event of Olympic and Paralympics Games in 2012. The gathering of people belonging from over 220 countries would be an excellent example of cultural diversity because the capital city of UK will act as a global city by welcoming people from different languages and cultures. The event will show the rich capacity of the city to absorb different type of cultures and languages. The management of the games has also constituted a delegation of 30 people who speak 28 languages and act as a connecting thread for the people belonging to different cultures and groups. The event will efficiently work for the promotion of the linguistics and cultures and the linguists will also find excellent opportunities during these sports events. The author points out in the article that international sports events always serve as opportunities for the promotion of linguistics and cultures and the linguists have great scope of working during such events. For example, during the sports events of Barcelona Games, Seoul Games, Atlanta Games and Sydney Games, the management hired the services of linguist professionals to perform different linguist services and like these events, the Olympics and Paralympics 2012 also offer different opportunities for the linguist experts. The importance of these events from the linguists and cultural point of view has been widely recognized. These events are viewed as excellent opportunity as well as great challenge for the linguists experts and different professional linguists associations like the Association of Translation Companies (ATC), Chartered Institute of Linguists (IOL), Institute of Translation and Interpreting (ITI) and International Association of

Nike and Adidas Essay Example | Topics and Well Written Essays - 500 words

Nike and Adidas - Essay Example Umbro, Hurley as well as Cole Haan are owned by Nike whereas Reebok, Tylor and Rockport are owned by Adidas. As introduced above, Nike and Adidas are the most popular companies in the world that produce sportswear. Both of their popularity is so significant in the world that they are perceived as household names. Both companies have also the same targets; their target involves people who love sports. Just like Nike, Adidas has also an international awareness because of its sponsorship to professional athletes as well as athletic teams. Adidas cuts its production cost by using low wage labor. The strategies used by the two sports giants in order to win more customers are very similar. For instance, it is evident that both are working extensively towards reducing their costs of production. It is also evident that they both take part in sponsoring different professionals and sports. Additionally, it is also evident that they produced different designs of sportswear so as to capture the interest of their customers. Nike is widely known in the world of not only their sponsorship, but also because of their expansion of their target market to individuals who participate in basketball as well as running. This is evidenced by the contract it signed with a famous basket ball player, Michael Jordan so that he can be its spokesperson. Additionally, it also signed a seven year contract with tennis player Serena Wiulliams so that he can market it in the world. Unlike in the past in which their market was solely domestic (the U.S.), their market has expanded internationally. In addition to changing shoe designs frequently, Nike has also created new appearance of shoes to capture the attention of the bored customers so as to stay ahead of its competitors. In addition to Nike using oversees factories in producing its products; it also maintains a close relationship with its suppliers so as to minimize costs as much as

Good Leadership, a Prelude to Cooperate Feat Research Paper

Good Leadership, a Prelude to Cooperate Feat - Research Paper Example What many flout is that prelude to its fall; Enron had a fully-fledged, state of the art and even award-winning management team. How could such a jolly turnout to be so bad, what was being overlooked? The answer lies in its leadership and organization’s culture. In this paper, a review of the management, leadership and organization culture of Enron is discussed. More specifically the leadership style of Jeffery Skilling as the CEO of this corporation will be analyzed and how his approach to leadership was principal to the eventual fall of Enron. According to Forbes magazine’s Amy Rees, a company cannot afford to have poor leadership if its main aim is a success both monetarily and otherwise. Whenever a company has good leadership, employee retention, morale, corporate culture, good communication, integrity, and employee satisfaction are inevitable. These factors serve to catapult a firm to even greater heights. Ross Perot one of greatest visionary of our time once said that leaders have to lead by example and inspire people, not try to manage or manipulate them, only inventory could be managed, people just have to be lead. To do an extensive SWOT analysis on the thesis statement of this paper, it is vital to detail what good leadership entails. What character traits, type, or style of leadership makes a good leader? In the 20th century most scholars believed that leaders were born, not built, you had to have inborn qualities that were vital to leadership. While to some extent these assumptions still hold, for the most part, today it is possible to become a leader through learning the ropes or by instilling character traits such as charisma, integrity, or assertiveness in oneself. In short, Leadership can be taught (Giuliani & Kurson, 2002).

Edmunds.com marketing Essay Example | Topics and Well Written Essays - 1000 words

Edmunds.com marketing - Essay Example The three books published by Edmunds are Edmunds.com New Cars & Trucks Buyers Guide, Edmunds.com Used Cars & Trucks Buyers Guide and Edmunds.coms Strategies for Smart Car Buyers. It provides automotive information through other media as well. Edmunds operates through its headoffice in Santa Monica, California and is continuing an office outside of Detroit, Michigan. After expanding its business in 1995, Edmunds has been updating and improving its websites regularly. Tips/Advice- In this segment of the site, you are acknowledged about the process of buying. You are guided on how to reach at the best financing deals. It also assists consumers in scheduling and provides other related tips. The Edmunds.com website provides free account service. Cosumers can set up their accounts on their own to get customized online services according to their personal needs. Edmunds’ services help buyers to zero-in the perfect vehicle for them. It gets you linked to a local dealer in realizing a deal. Instead of playing the role of a broker, Edmunds.com provides a listing of the area dealers to its visitors, with a clickable icon to receive a price quote from that very dealer. Unlike other automotive sites, it offers you to choose from the list a dealer of your choice. The services of Edmunds are different and better from its rival companies, as car shoppers can have a view of list prices themselves unlike other websites, where you have to provide your personal address and contact details to receive a response. Edmunds provides both choices. You can opt for the additional option of finding the records of local car dealers yourself. By entering your area zip code and vehicle of your choice, you are provided a list of area dealers, who have the same vehicle, along with a link to that dealers’ website so that you may get a list price and other information. Some of the

Market-Based Management Case Study Example | Topics and Well Written Essays - 1000 words

Market-Based Management - Case Study Example Boeing can seek to eliminate waste by streamlining processes while at the same time improving quality, empowering employees, responding fast to customer demand, and increasing profits. Boeing can thus embrace lean, which is an idea that advocates, designing, manufacturing, delivering and supporting products more effectively and at costs that are lower-while methodically identifying as well as eliminating waste-throughout the life cycle of the product. Lean utilizes the just-in-time system which provides external and internal customers with what they need, when they need it, and at the best possible low price. MBM will thus equip Boeing with an overall framework (paradigm) for understanding the firm’s problems. It will also assist Boeing in examining and evaluating the tools of total quality management, just-in-time inventory as well as other concepts for improving its performance. For Boeing to remain relevant and carry on as an aerospace pacesetter, win new businesses in addi tion to creating and maintaining jobs, it continuously must look for ways to make its planes cost-competitive. Boeing can integrate MBM with Value Driven Management (VDM) so as to arrive at better decision making in the company at all levels.VDM, for instance, acknowledges that top-down command in addition to control structures may not function properly, particularly in the big multibusiness corporation such as Boeing. VDM, therefore, calls upon managers to utilise value-based performance metrics so as to make better decisions.

Edmunds.com marketing Essay Example | Topics and Well Written Essays - 1000 words

Edmunds.com marketing - Essay Example The three books published by Edmunds are Edmunds.com New Cars & Trucks Buyers Guide, Edmunds.com Used Cars & Trucks Buyers Guide and Edmunds.coms Strategies for Smart Car Buyers. It provides automotive information through other media as well. Edmunds operates through its headoffice in Santa Monica, California and is continuing an office outside of Detroit, Michigan. After expanding its business in 1995, Edmunds has been updating and improving its websites regularly. Tips/Advice- In this segment of the site, you are acknowledged about the process of buying. You are guided on how to reach at the best financing deals. It also assists consumers in scheduling and provides other related tips. The Edmunds.com website provides free account service. Cosumers can set up their accounts on their own to get customized online services according to their personal needs. Edmunds’ services help buyers to zero-in the perfect vehicle for them. It gets you linked to a local dealer in realizing a deal. Instead of playing the role of a broker, Edmunds.com provides a listing of the area dealers to its visitors, with a clickable icon to receive a price quote from that very dealer. Unlike other automotive sites, it offers you to choose from the list a dealer of your choice. The services of Edmunds are different and better from its rival companies, as car shoppers can have a view of list prices themselves unlike other websites, where you have to provide your personal address and contact details to receive a response. Edmunds provides both choices. You can opt for the additional option of finding the records of local car dealers yourself. By entering your area zip code and vehicle of your choice, you are provided a list of area dealers, who have the same vehicle, along with a link to that dealers’ website so that you may get a list price and other information. Some of the

Managment methodologies of the military sector compared to the Research Paper

Managment methodologies of the military sector compared to the civilian sector - Research Paper Example There are certain principles of management which must be applied both in the military and the civilian sectors in order to enhance management. In the same way, considering the different cultures realized in these two sectors, it is fundamental to note that certain principles applied in the military sector cannot really work in the civilian sector. While discipline and chain of command is highly required in the military sector, it is not really a major concern in the civilian sector. The primary focus of management in all the sectors is basically to create a balance between efficiency and effectiveness. Principles In the civilian sector, the focus is to ensure that the customers are well serviced and satisfied. In this case, the employees must be managed effectively in order to realize this goal. If employees are not satisfied, it is evident that they will not really offer the best services to the customers and this limits efficiency and effectiveness. In the military, the officers mu st keenly weigh the aspects of effectiveness and efficiency considering that military missions call for high efficiency in operations (Christiansen, 2010). The inverse relationship between effectiveness and efficiency must be understood by the managers in all the sectors. There are four principles of management that cut across both the military and the civilian sectors and should therefore be a focus. Planning Planning is essentially a continual process and includes both short term and long term plans. Goals and objectives are normally set to be achieved within a given timeframe. For instance, the preparation of the budget is a planned process and cuts across both the military and the civilian sectors. Organizations usually have their short term and long term plans which are usually formulated well in advance. In the same way, such plans are common in the military sector. For instance, the Department of Defense has a document called the Five Year Defense Plan (FYDP) which it continu ously revises (Higbee, 2010). Organizing A business or a military agency should organize itself into units or departments that are meant to address different concerns within the organization. These divisions are mostly done on the basis of functions, geographical areas, products or customers. It is highly important to ensure that everything is organized in the most effective manner in order to enhance efficiency. Leading The concept of management is essentially a process of conducting roles and duties through people. In this case, a good manager should have the ability to lead people effectively by putting the employees through the best motivational programs and ensuring they give their maximum to the organization. In the military sector, discipline is highly regarded but motivation and managerial effectiveness must always take center stage. The nature of military activities creates the need for the officers to be well motivated. Such motivations are realized through promotions, pay benefits and other forms of recognition. Controlling The aspect of controlling does not actually relate to people. Rather, it is a way of ensuring that the organization actually meets its goals and objectives as set forth in its plans. In this case, progress has to be measured in order to provide information on how any inefficiency can be addressed. In case the goals are not met, then it is important for different approaches to be applied or the goals

Zlatas Diary Essay Example for Free

Zlatas Diary Essay Imagine yourself as a child again, your living life in a tiny, freezing cold house with no gas, electricity or water and insufficient food. You cant go anywhere outside because it isnt safe. There is no school for you to attend because there are too many risks and no one is willing to teach. You dont ever see your friends, and the thought of them in danger is always on your mind. You have played with all your toys and read all your books. You don’t make any loud noises because your house faces the snipers. Youre growing out of all your clothes and your shoes no longer fit. Your always scared, and frightened to death because people around keep getting killed. And you dont know how long this is going to go on for, or if it’s ever going to end, and when it’s your turn to be shot at†¦ That’s what Zlata had to live with. Zlatas Diary is a diary text written by a young girl named Zlata Filipovic. The Diary begins in September of 1991 as a typical fifth-grader excited and enthusiastic about starting school, she records the beginning of starting school in Sarajevo. Within six weeks of the diary, her hometown was involved in terrible war, and she was soon facing deprivation and the death of close friends and classmates. Zlata and her father were forced to haul buckets of water to their apartment building. Bombs were falling continuously around the house, and sometimes smashing through windows, sometimes forcing the family to move into their damp, dark cellar. Sometimes Zlata would be left by herself while both of her parents tried to work. Constantly worried about the safety of her relatives and her own well being, she feared that the war would never end and she poured her deepest feelings into her beloved childhood diary, which she named Mimmy. During the war, Zlata and her family lose almost everything. Zlatas mothers place of work is soon totally destroyed. Zlata cant go to school with any regularity at all. She almost forgets what fruit and vegetables taste like! Some of Zlatas friends are murdered horribly, innocent children caught in the crossfire of someone elses war. Sarajevo soon transforms from an educated center of culture and friends, to a destroyed blood-pit in which survival for people becomes very difficult. Zlata even contemplates suicide but tries to be strong, especially for her mother, who is finding it extremely hard to deal with the war and the loss of her close friends and relatives, and also her job. Zlata admits she is a child without a childhood who only wants peace for Christmas in 1993. This line in the book especially was upsetting, as no child should ever be stripped of their childhood and innocence. Despite the horrible cycle of devastation and death, the neighborhood becomes a bit of a family, all sticking together. There are good people who look out for the children and make sure that Zlata and the other children around still gets an occasional chocolate bar, some clothes to fit their growing bodies and small birthday presents. The new family tries to still celebrate the holidays and birthdays and marriages that still occur. Zlata’s diary is soon published, it’s published during the war itself, and it was the only thing to save Zlata and her family. It was their ticket out of Sarajevo. Luckily, Zlata has a happy ending, happier than some of her friends and relatives. And of course, Zlata has never forgotten the war. She still continues to speak about the war. Zlatas Diary is a personal and sad record of a childhood lost to war. It was a truly inspirational and emotional book with an author who I feel deeply for. I would read this book again. It helps me to realize how lucky I have things and how precious life is.

Causes Of The Russian Revolution History Essay

Causes Of The Russian Revolution History Essay Before 1905, Russia was a country that was led by a Czar who held full power and control over the country and its inhabitants. The people of the country suffered greatly under the regime of the many of the Czars through reforms, incompetence and general disregard of the needs of the people. Repression and unrest with the peasants in Russia were the cause on the 1905 Russian Revolution. There were many causes of the 1905 Russian Revolution in which some can be traced back to 1861 under the rule of Czar Alexander II and his series of reforms, such as, the Emancipation of the serfs, and creating the Zemstva1. The Emancipation of the serfs was a reform which allowed serfs the freedom of civil rights and allowed them to own land2. There were many problems with this reform. The peasants paid more money to the monarchy than they did to landlords, and nobles kept the best lands for themselves resulting in the peasants to have land which was difficult to farm3. The reform, which was intended to help the peasants and help industrialize the country, did not actually help the peasants at all but increased their impoverish state. With an increase of population, land prices rose while income wages were kept low4. With the growth of Industrialization, the peasants were forced to find jobs in factories, and with the building of railways they were able to travel great distances for work5. This aided in an increase in literacy as items such as books and news papers were more accessible to peasants. The governmental body, the Zemstava was established in 1864 and held responsibilities such as social welfare6. The Zemstava consisted of intellects such as doctors, teachers, nurses and lawyers who often opposed intellectual values of the state. Some members of the Zemstava even had thought of a constitutional monarchy in place of a ruling Czar7. Due to these liberal changes where elected people we given some power, people began to think they could question the authority of the Czar. These reforms, along with other reforms, were still not solving the problems for the people within Russia. The people were still quite discontented and within intellectual classes and secret societies began to for8. When Alexander II died in 1881, his son Alexander III took the throne. In 1891 a great famine occurred, due to rapid industrial growth. During this crisis the Czar displayed incompetence and ill regard towards the peasants that made up the majority of the Russian population9. The government attempted to deal with the famine and mass starvation, but was slowed down by its bureaucracy and a transportation system that was unable to cope10. Politically, it was a disaster as it presented the government as irresponsible, torpid and incompetent. There were many instances that perceived the government as uncaring, as such; widespread rumors of food deliveries being held back until statistical proof was given11 showing the people were unable to feed themselves, often too late for actual help; relief work schemes set up to employ peasantry who where on their death beds; and the removal and quarantine of people who had contracted cholera, which resulted in riots from the public12. The biggest m istake the government made was the postponement of cereal exports which did not come into effect until late into the crisis. The respite of the ban was seen by the people as the main cause of the famine13. Not only did the government fail to help the people, but it was also forbidden for newspapers to publicly name the problem, even though they printed the stories anyway. November 1891, the government finally issued an imperial order asking for volunteers to help with the crisis they were unable to deal with14. Once the crisis had passed, the people no longer trusted the government as the regime had been discredited with its inability to help the people when the people were suffering. The public began to press for a greater role in the affairs of the nation. Social groups began to reappear with great enthusiasm15. Only Marxism seemed able to explain the causes of the famine and began to become a national ideology. The 1890s seemed to become a decade of social change within the emergence of civil society that opposed the czarist state. This seems to be a condition of the upcoming revolution16. It would also seem that in 1894 when Czar Nicholas II ascended the thrown, he would lead a regime that was doomed to failure with all the problems the nation was having. This was all made worse by the loss of the Russo-Japanese war of 1904, the depression and the beliefs of the people that they were not being treated well17. Under the rule of Nicholas II, the people believed they were not being treated as human beings18 as cities grew rapidly and people were forced to live in daunting and unhealthy conditions Many people suffered from debt they were unable to rise out of, and they were exploited within their jobs. In the early 1900s depression set in and many Russians became unemployed. With the Russo-Japanese war in effect, wheat exports to the far west were stopped and the economy suffered as the Czar refused to change.19 In 1902-1903, peasant revolts became more common as strikes increased. The opposition to the Czarist state, the Social Democratic parties, the Bolsheviks, the Mensheviks and Socialist Revolutionaries, became more organized. However, these groups were often not trusted by the workers who supported mutual aid schemes devised by other workers20. The governmental scheme, the Zubatov movement was successful as it provided workers with a legal platform for protesting and allowing occasional strikes. The success of the movement worried the government about worker loyalty to the Tzar and it was shut down21. However, one still existed in 1904, led by Father George Gapon, The Assembly of Russian Working Men. At first this group was focused on forming clubs and such activities, but as time went on they became more radical. The catalyst, which led to the march on Bloody Sunday, was sparked by four members of Father Gapons association being fired from their jobs22. It expanded to a strike of over 100 000 people stopping work on 7 January 190523. The demands, the right to elect permanent representatives in factories, an eight hour work day, better wages, free medical care and access to education, were typical worker demands. The workers wanted to be treated as people with more equality, justice and dignity within the work place and end issues such as sexual harassment and ill treatment. On January 7 Father Gapon was ordered to put an end to the march. Even if he had wanted to, it would have been impossible as the people were ready to die for this cause24. Bloody Sunday was final blow to the Russian people who after this day fully revolted against the Tsarist state. 150 000 people marched on the Winter Palace. They marched singing Hymns and patriotic songs in a peaceful state of mind.25 The people believed they would present their problems to the Tzar, and the Tzar, having an obligation to the people, would help end their miseries and solve the problems they desperately wanted solved. However, the Tzar was not even at his traditional home as he had left for some quiet time and reflection with his family26. What was intended as the people of the nation coming to their Tzar in peaceful display for help turned into a day of massacre. During the night 12 000 soldiers were dispersed through the city in anticipation of the march and to prevent marchers from reaching the palace. As the marchers approached the Narva Gates, they were faced with the guns of the waiting infantry27. The soldiers fired two warning shots and a third gun was aimed directly at the crowd. The people panicked and some of the marchers dispersed, but most dropped to the ground. The soldiers, who were nervous, also panicked and open fired into the crowd. Estimations of the death toll ranged between 150-200 people, while 450-800 people were estimated as being injured.28 In the middle of the chaos, Father Gapon was heard exclaiming There is no God any longer. There is no Tzar.29 After the display of ill regard towards the peasants during the march, people, much in anger, continued to strike against the regime. In January over 400 000 workers participated in a workers strike across the country. However, without an organized leader, they did not result in much success. It was known by many that that the events of Bloody Sunday where just the beginning as shown in a letter by a student named Kerensky: I am sorry not to have written to you earlier, but we have been living here in such a state of shock that it was impossible to write. Oh, these awful days in Peter will remain forever in the memories of the people who lived them. Now there is silence, but it is also the silence before the storm. Both sides are preparing and reviewing their own forces. Only one side can prevail. Either the demands of society will be satisfied (i.e. a freely elected legislature of peoples representatives) or there will be a bloody and terrible conflict, no doubt ending in the victory of the reaction. 30 Throughout 1905, peasants continued to participate in strikes. May of 1905 is significant within the strikes as it was the the first time a strike committee called themselves soviets.31 70 000 were involved in the strike and and took charge of local military and political operations.32 This was achieved through non-official elections held throughout Russia in the beginning of creating the soviets.33 As the people rebelled, cases of arson on gentry land increased, and land seizures occurred. People from all types of work joined unions that organized massive strikes. The people began to call for a constitution.34 In September unrest continued to escalate. The All Russian Peasant Union to over 100 000 members in 42 provinces. By this time Lenin was an active member and encourage the people to fight an uninterrupted revolution that might convene until socialism was established.35On October 17 1905 the Czar issued the October Manifesto. This reform offered civil liberties, a state Duma an d a cancellation of peasant redemption payments36. As well, a large amount of land was sold to the peasant bank for resale to peasants with easy terms. However, the Manifesto did not seem to help. Provincial leaders began to complain that the peasants took the promises of the Manifesto and seized lands as the peasants still resisted tradition authority37 The people continued to revolt. In November, the country was in full rioting. By December of 1905 army mutinies began to take affect in cities and in Odessa on the Potemkin battleship. However, by this time, the government began to repress the strikes by force. Punishments, such as public floggings and the burning of peasant villages were becoming common. Between October 1905 and March 1906, The number of strikes receded from 450 000 to 50 000 soviet strikes.38 In November, The All Russian Peasants Union met in Moscow. The Union delegates demanded a few things such as a constitutional assembly and the transfer of all landed property. The Financial Manifesto of December 1905 was signed, which called for a mass refusal to pay taxes and a demand by depositors for payments39. The regime responded by arresting the delegates. A congress of Zemstva and Town Duma representatives met and to organize a proposal to the government to restore order to the nation. The proposal was made of agrarian and legal reforms. Soon things began to settle down and people began to lose interest40. There were many causes of the 1905 Russian Revolution as the people suffered under the regime of a Czar. Reforms,such as the Emancipation of the Serfs, creation of the Zemstva aided in the beginning of the road to revolution. Issues were intensified and the Czar showed incompetence and ill regard towards the peasants in the famine of 1891. These issues caused a lot of unrest within the peasant population of the Russian regime. The catalyst of Bloody Sunday and the response of repression through the massacre sent the country into a series of mass revolt that made up the revolution. Czar Nicholas IIs repressive response was met with more rebellion from the inhabitants of the country. It wasnt until the government and Duma officials came a an agreement accepted by the regime and the people that the revolution of 1905 came to an end. However, through all these issues it remains evident that the main cause of the 1905 Russian Revolution was caused by the repression and unrest of the peasa nts. 1 Maureen Perrie, The Russian Peasant movement of 1905-1907: Its social composition and revolutionary significance Past and Present 57 (Nov., 197):123-155 2 Perrie, 123-155 3Perrie, 123-155 4Perrie, 123-155T 5Perrie, 123-155 6Perrie, 123-155 7Perrie, 123-155 8Perrie, 123-155 9Orlando Figes, A Peoples Tragedy: Russian Revolution 1891-1924 (Great Britain: Jonathon Cape, Random House, 1996), 157 10Figes, 158 11Figes, 158 12Figes, 158 13Figes, 158 14Figes, 159 15Figes, 161 16Beryl Williams, 1905 Russia History Today 55.5 (May 2005) : p. 44-48 17Williams, 44-48 18Williams, 44-48 19Williams, 44-48 20Williams, 44-48 21Williams, 44-48 22Williams, 44-48 23Williams, 44-48 24Williams, 44-48 25Williams, 44-48 26Williams, 44-48 27Williams, 44-48 28Orlando, 178 29Orlando, 177 30Orlando, 180 31Eric R Wolf, Peasant wars of the twentieth century (United States of America: First Harper Torchbook, 1969), p.85 32Wolf, 85 33Robert Service, The Russian Revolution, 1900-1927 () p.31-32 34Service, 33 35Esther Kingston-Mann, Lenin and the challenge of Peasant Militance: From Bloody Sunday, 1905 to the dissolution of the first Duma, Russian Review, 38.5 (Oct, 1979) pp. 434-455 36Kingston-Mann, 434-455 37Kingston-Mann, 434-455 38Wolf, 87 39Kingston-Mann, 434-455 40Kingston-Mann, 434-455

Environmentalism Essay -- essays research papers

Evironmentalism: The Next Step Broad Social Change Through Personal Commitment Introduction In the last thirty years, America has witnessed an environmental revolution. New laws like the 1963 Clean Air Act and the 1974 Safe Drinking Water Act forged new ground in political environmentalism. Social phenomena like Earth Day, organized by Dennis Hayes in 1970, and the beginning of large-scale recycling, marked by Oregon's 1972 Bottle Bill, have help change the way Americans think about the environment. As we approach the third millennium, however, we must reconsider our place on the planet and reflect on our efforts and progress towards a sustainable society. As global warming becomes a scientific reality, natural disasters make monthly appearances in the headlines, and communities continue to find their ground-water contaminated by industrial and nuclear waste, we must ask ourselves: are we doing enough? The environmental movement in the past has largely been a social and political ph enomenon. While many of us recycle (yet still only 35 percent of us) and take dead batteries to our town's Hazardous Waste Day, most Americans have not made the environment a personal issue. Very few of us have taken the kind of personal life-changing steps that are necessary to create an environmentally sustainable society. It is simply naive to believe that America's present rates of consumption, waste production, and environmental contamination are sustainable. The kind of social change required can only happen when we as individuals embrace the effort in our everyday lives. Only then will corporate America and the government realize that they too must change to maintain their customer base and public support. This kind of personal commitment to change would also create a new social ethic based on the environment under which people and companies who do not care for the earth would be held socially and financially responsible. In six parts, this article will re-examine our place i n the environmental movement and investigate exactly what changes we can make in our personal lives to bring about positive change. These areas are transportation, energy, recycling and waste management, toxins and pollution, food, and water. Some of the changes discussed will require sacrifice. But, more important, these changes will often simplify our lives, bring our families and communities closer ... ...incing letter to your boss (if you're not the boss) might convince him or her that the amount of money saved in paper will eventually pay for the printer. When you go to the grocery store, bring your own bags instead of using paper or plastic. Consumers often wonder which of the two is better; the answer is: neither. When shopping for smaller items, tell the clerk not to give you a bag (frequently their default action) if you can simply carry the item in your hand. Buy durable, quality items that will last and lend themselves to repair when broken. When things do break, remember that fixing is almost always cheaper than replacing, and you'll have the satisfaction of minimizing your garbage output. When you no longer need something, give it away instead of throwing it away. Organizations like The Salvation Army will gladly accept almost any used household item. Remember that Benjamin Franklin's maxim, "A penny saved is a penny earned," goes for the environment, too. Ever y time we reuse something, we've saved another like it from having to be made. Every time we recycle something, we've saved energy, pollution, and the materials from being mined from our natural resources.

The Green Party Of Canada :: essays research papers fc

The Green Party of Canada   Ã‚  Ã‚  Ã‚  Ã‚  Canada had nine registered political parties in the 1993 federal election. Each one of these parties was trying to place their candidates into Parliament as members. In this particular election there were the usual dominating parties that ran, the Liberals and Conservatives. Also vying for seats were seven minority parties which included the Green Party, the Christian Heritage Party, the National Party of Canada, the Abolitionist Party, the Commonwealth, The Canada Party, the Liberaltarian Party, the Marxist-Leninist Party, and the Natural Law Party. Each of these minority parties had then and still do have their own values, goals, and political expectations. Most minority parties try to guide themselves along on the basis of these beliefs, especially around election time when they work hardest to raise issues of policy alternatives trying to make a mark on the political scene in Canada despite their limited support and resources.   Ã‚  Ã‚  Ã‚  Ã‚  The Green Party of Canada is one particular minority party that presented themselves to the political scene in Canada about 15 years ago, in the early 1980's (Darfler). The small group of individuals belonging to the Green Party is an interesting bunch. They're all ages and come from a wide variety of views and opinions. Even together as a party they vary in their individual values and beliefs compared to other political parties in Canada. The party faithful is unlike most other parties in many ways, the most noticeable difference is having tried to invert a system which is bottom-up, meaning that all the real power and responsibility are held at the level of the local chapters. This is unique to the Green Party because most political organizations operate on a top-down basis, with a middle group within the party hierarchy that is in charge of their own membership, income, policies and incentives (Darfler). They together as a united party hold their own political sights for the future. The Green Party members for the most part believe that it is time to take a more sensible approach to running the affairs of the people and to do that we must base our political and economic beliefs on fact. In Canada, the Green Party values such things as ecological wisdom, social justice, grass roots democracy, non- violence, decentralization, feminism, and future focus/sustainability (htp.//www.green.ca). If you agree that the government should focus its attention toward these values, then you yourself are probably Green. All of these values are joined by a common value system which is determined by a set of underlying theories about the nature of reality and the people placed in it. The Green Parties political thought will probably never become entirely known as

Monroe Doctrine Essay

Ever since its inception as a nation, the United States of America followed a foreign policy of isolationism right up to president Jefferson. This was become the European nations, which were at the helm of American affairs, were involved in several conflicts and turmoil, and American presidents realized the folly of involving such a young nation in war. Thus in 1793, when France declared war on Britain, Americans had divided opinions on the course of action. The federalists wanted to support Britain, and Hamilton, the secretary of treasury, rallied their cause. Secretary of state, who like many other Americans wanted to support France against Britain. However George Washington stuck by his policy of isolationism and avoided conflict. John Adams, and his successor Thomas Jefferson also adapted this policy. When this conflict between Britain and France increased, Jefferson placed an embargo on trade with both nations. While this action highlighted American neutrality, it was also harmful for the American economy, which led to the removal of the embargo. This step highlighted the folly of the policy of isolationism; making it obvious that United States had to make a stand, while continuing its policy of neutrality, not simply isolate itself from world affairs. Hence was a predecessor to the Monroe Doctrine. The Monroe Doctrine was the fruition of early American foreign policy. It was delivered by president James Monroe, in his seventh annual address to the Congress on the 2nd of December 1823. It stated that United states would not tolerate any attempt by the European powers to colonize or interfere in the functioning of the western hemisphere, whilst the western hemisphere would in no way interfere in the European sphere of influence. It was meant to protect the newly independent Latin American states from European control. It was a defining moment in the separation of the old and new world, and became a long-standing American policy with minor variations, to be invoked by several American presidents. The Monroe doctrine, was delivered, and not read out in the congress unlike the other addresses. In this address Monroe gave the background for such a policy and the existing state of foreign relations, in which he mentioned negotiations with France, and dialogue with Russia on their commercial interests in the United States. He also talked about the Treaty of Ghent and the difference between US and Britain on the boundaries between the US and Canada. The president also announced to Congress a new round of negotiations with the British toward establishing a treaty that would define the exclusive and shared commercial interests of the United States and Great Britain as regarded states and territories bordering on lakes and rivers emptying into the St. Lawrence River. Thus he justified the need for such a policy and in his address included military strategies and provisions to safeguard it, like authorizing additional naval force for safeguarding their commercial interests in the Mediterranean Sea, Pacific Ocean, and the Atlantic coast. The key paragraph of the address, which summed up the foreign policy stated â€Å"We owe it, therefore, to candor and to the amicable relations existing between the United States and those powers to declare that we should consider any attempt on their part to extend their system to any portion of this hemisphere as dangerous to our peace and safety. With the existing colonies or dependencies of any European power we have not interfered and shall not interfere, but with the Governments who have declared their independence and maintained it, and whose independence we have, on great consideration and on just principles, acknowledged, we could not view any inter- position for the purpose of oppressing them, or controlling in any other manner their destiny, by any European power in any other light than as the manifestation of an unfriendly disposition toward the United States†. The Monroe doctrine had its backgrounds in the foreign policy of earlier four presidents, as well as in the experiences of Monroe and Adams as diplomats. James Madison, during his presidency, continued to follow Jeffersonian foreign policy of prohibition of trade with both nations. In 1810, however, the Congress reversed itself, realizing its ill effects on the country’s economy authorizing the president to pursue trade with both countries, provided each accepted America’s policy of neutrality, or trade with only one, if that one accepted America’s view of neutral rights. Of the two, only France complied, hence Madison declared a state of â€Å"non-intercourse† with Great Britain. This led to the war of 1812 between America and Great Britain. The war, which initially proved to be disastrous for America, ended with the treaty of Ghent in 1814, and thus paved way for Monroe’s foreign policy to avoid future war, while protecting American rights. Monroe, who was inspired by Jefferson, and loyal to Jeffersonian policy, saw the need to avoid war, at the same time asserting America’s independence. John Quincy Adams, unlike his father deflected from the Federalist Party, and supported Jefferson in his placement of the embargo on trade with both nations. Thus both Adams and Monroe were inspired by Jeffersonian ideas, and saw the crucial need of making a stand as a newly independent nation, while avoiding the calamity of war. Monroe and Adams were faced with several problems regarding foreign policy, the foremost of which included renegotiating terms with Great Britain, on the treaty of Ghent and establishing new boundaries, reasserting rights that had been previously challenged. Later there arose a problem of Spanish claim over Florida, and Britain, it was suspected, was providing them help. This led to serious and long negotiations between America and Spain for the purchase of Florida, which ultimately led to the Adams- Onis treaty, Onis being the Spanish minister to America. This was considered one of Adams greatest successes as secretary of state, until he drafted the Monroe Doctrine, which influenced American foreign policy for generations to come. The doctrine grew out of several diplomatic problems. The first was the minor clash with Russia concerning the northwest coast of North America. In this quarrel, Secretary of State John Quincy Adams expressed the principle that the American continents were no longer to be considered as a field for colonization by European powers. That principle was incorporated verbatim in the presidential message. The other and more important part of the doctrine grew out of the fear that the group of European governments commonly called the Holy Alliance would seek to reduce the Latin American states that had recently gained independence from Spain to a colonial status once again. When France crossed the Pyrenees to help put down a rebellion against the Spanish monarch, Britain worried that this might lead to a joint French-Spanish expedition to retake the Latin American colonies for Spain, which would harm British economic interests in the area. The British foreign minister George Canning communicated with the American minister in London, Richard Rush, and suggested that a joint declaration opposing such a development would serve both their interests. Thus in 1823, the British foreign secretary, George Canning, through Richard Rush, proposed to Monroe that America should join powers with Britain for the joint protection of South American colonies from the Holy Alliance. There was once again a division of views on this matter. Adams believed that Britain had great self-interest behind such an offer. When Monroe consulted with Jefferson and Madison on this issue, Jefferson asked him to accept the proposal, however Madison, like Adams cautioned Monroe to be wary as it most definitely has British self-interest involved. According to Harry Ammon, Quincy Adams was convinced that Britain had ulterior motives in this offer. He believed that using this joint action as bait, Britain was hoping to discourage American intention of taking over Cuba, which Adams believed, was inevitable. After much debate in the cabinet, the decision was reached to reject this proposal, for it seemed that America had nothing to gain through this alliance, and President Monroe was anyway reluctant to do anything that might make the US appear subservient to Britain. However America still needed to protect the southern states from being restored to Spain via the holy alliance. Also if such an attack occurred, and Britain interceded and emerged victorious, Americans would be left at the mercy of the British once again, and the Southern territories would fall under British control. It was then decided that the southern countries needed to be protected not only from Spain, the Holy alliance, or Britain, but also from all non-American powers, and this is how the genius idea behind the foreign policy, to be called Monroe Doctrine emerged. This doctrine, though presented as the annual presidential address, was the brainchild of John Quincy Adams, the secretary of state, whose main motive behind this policy, according to Edward Renehan Jr. , was to deter colonialism. Even though the doctrine shaped future American foreign policy, the immediate impact of the Monroe Doctrine was mixed. It was successful to the extent that the continental powers did not attempt to revive the Spanish empire, but this was on account of the strength of the British Navy, not American, which was relatively limited. According to Alejandro Alvarez, the doctrine was simply a policy for the United States’ self defense, not for its aggression or for its isolationism. The Monroe doctrine also had not stated any disapproval towards Pan-Americanism or even cooperation with other European nations. The Monroe Doctrine was especially influential in the history of Latin American countries. Around the early 1800’s many Latin American areas, under the leadership of Simon Bolivar, had declared their independence from the controlling powers in Europe. These new countries lacked the military strength and experience to fight with foreign powers, however, when the Monroe doctrine was put into effect, they were safeguarded from these wars, and thus welcomed this policy. Over the years, the doctrine became the defining foreign policy of the United States, with continuous changes and variations, however, its two main ideas held true through the years. First, that the United States would not tolerate European powers further colonizing the American continents or interfering in its affairs. And second, that the United States would not interfere in existing European colonies or in Europe itself. According to Edward Renehan Jr. , the Monroe Doctrine had a significant impact, not only in the development of Foreign policy, but also on American history, which would have been significantly different, if not for this doctrine. In essence, ‘Without its existence Latin America would have been severely regionalized by European powers to serve their colonial interests, and a range of European powers, not just Spain but also Holland, Germany, France, and Great Britain—would have gained a major foothold, introducing not only new lines to the map, but also new languages and cultures’. The coinage of the term ‘Monroe doctrine’ first came from President James K. Polk in 1845, when he successfully invoked this doctrine to thwart of French and British efforts against annexation of Texas, as also British threats in Oregon and California. He also expanded the doctrine to include his belief of ‘manifest destiny’. A concept, which along with the Monroe Doctrine came to be referred as Polk Doctrine. Monroe Doctrine greatly changed the American foreign policy, by shifting the emphasis from neutrality, to respect towards America, as a newly independent nation. With the ending of the war between European nations, and the restoration of peace, the American foreign policy was liberated from its earlier inhibitions, which had existed ever since Washington’s presidency. Monroe seized the opportunity to let matters of neutral rights of America dissolve in the background, while bringing to the forefront the concept of the United States as the most powerful in the Americas, and a country which was a serious and powerful republic, which no longer needed the aid or patronage of foreign nations to achieve its diplomatic aims. The Monroe Doctrine was significant in defining and paving the way for American foreign policy for centuries. It was initially drafted simply as a means of asserting America as a power as well as for American self defense, and highlighting it as an independent nation. Its true brilliance was realized only decades later when it was recalled time and again by several Presidents of the United States. It was the first act that grew to see America as a superpower in the world. This simple assertion of non-interference separated the old world from the new world, thus making the United States the biggest power in the Western Hemisphere. It was the first decisive step in the foreign policy of America after Jefferson’s embargo on trade, and it greatly changed as well as shaped foreign policy as the United States for the first time asserted itself as a power without the support or patronage of another nation.

Farenheit 451 Essay

While Clarisse and Mildred are both very different people, they work together to help Montag see the truth behind his unhappiness in the society. Clarisse believes in sitting and taking time to watch the world go by. She takes time to see the world and all of its beauty. On the other hand, Mildred lives a fast life letting the world pass her by. She always has a purpose for doing something. For example, she doesn’t just go for walks or looks at things for fun. Clarisse and Mildred are both opposite but, help show Montag the truth about the society. Clarisse is a non-conformist who helps show Montag true happiness in life. Clarisse does not conform to the society. She doesn’t believe in the fast life they live. Clarisse pays attention to little things and has a personal interest in Montag. Clarisse symbolizes the hope for the future of society. Finally, Clarisse’s life centers on the little things that make life worthwhile. For example, she says â€Å"I rarely watch the parlor walls or go to races or fun parks. So I’ve lots of time for crazy thoughts† (Bradbury 9). The quote shows how she is different from the people in the society. She would rather go walking around looking at the beauty of nature than participate in the mind-numbing and barbaric rituals the society participates in. Next, Clarisse also plays a role in the development of Montag. In the beginning Montag meets Clarisse walking home from work. She asks him many questions that make him think about his life. In the end she asks him if he is happy. At first he blows off the question stating of course he is happy but the more he thinks about it he realizes his unhappiness in the society and in his marriage. Clarisse helps jump start his transgression and helps him find his true fate. Mildred is a conformist whose cold and lifeless ways show Montag the truth behind his unhappiness. Mildred is a very important character and plays a major role in the story. First, Mildred symbolizes how the rest of the society acts. Even though Montag and Mildred are married they have a special bond that most married couples share. Mildred is very cold to Montag and does not open up. For example, Montag says â€Å"He felt his way towards his open, separate, and therefore cold bed† (Bradbury 12). The quote means that even though Montag and Mildred are married they have no meaningful connection to each other. Mildred does not open up to Montag to share personal feelings or let him open up to her. Mildred acts this way because she does not like to think. For example, when Mildred goes to bed she has to listen to music so her mind is occupied. If she’s not occupied then she might actually find out how unhappy she is. Mildred helps show Montag how unhappy he really is. Whenever Montag would try and talk to Mildred she would always ignore him and dodge the questions. She would make him feel like their relationship was built on lies and that they really did not love each other. Finally, neither of them could remember where they meet. One of the most important things in a relationship and Mildred nor Montag could remember it. This Furthers Montag’s reasoning that he is not happy. Mildred’s distant ways help show Montag how unhappy he really is. Clarisse and Mildred are both opposite but, help show Montag the truth about the society. Clarisse likes to talk to people and have conversations with them. Also, she takes time to see the world and all of its beauty. On the other hand, all Mildred does is watch the parlor walls. If she does do something it is for a reason not just for fun. While Clarisse and Mildred are both very different people, they work together to help Montag see the truth behind his unhappiness in the society.

Art Essay Example | Topics and Well Written Essays - 750 words - 10

Art - Essay Example Just like the expression that ‘beauty is in the eyes of the beholder’, the appreciation for aesthetic value in art, lies in a more profound understanding of the beholder. The significance of studying art as a discipline is taken in the context that with greater knowledge of art, one gets the chance to be enriched, not only in theoretical knowledge of different works of art from various time frames; but more so, develop a more keen and analytical perspective in appreciating the intended meaning that the artists have relayed through their personal creation. Thus, more than just seeing or visualizing art works, the study of art has provided the improvement of skills in interpretation, in possessing a critical eye, as well as in understanding how art evolved through time using different media, elements, resources, and the application of creative skills and styles, as evident from one period to the other. In a particular work of art, for instance, one previously responds through interpreting the creation in its purely visual representation. This means that one gets to comment on the aesthetic quality: the vividness of the colors, the shading, and the images that are seen. Upon delving into a more in-depth understanding of art through the course, one recognized more elements of art could actually be evaluated as forming an integral part of the art work. For instance, one could analyze the juxtaposition of images and how it contributed to the overall unity and message of the work of art. In addition, one could discern, despite the abstract expression of an artist, the real meaning that was intended for the viewers through the use of colors, forms, and creative style. As such, when figuring out an art work that one plans to hang on the wall, the qualities that would be included in the selection process would not merely depend on the way the art work looks (visual qualities); but on the overall ability of the

Critically evaluate the current methods of high-throughput expression Essay

Critically evaluate the current methods of high-throughput expression profiling in normal and disease states - Essay Example These studies have provided information that was challenging to find, making it easy to detect diseases very early and applying the necessary intervention and treatment procedures on time reducing rates of morbidity and mortality. The first step n the quest to understand the cell function would be understanding gene expression of the various cells of the body. In that case, it would be easier to determine when cells are not expressed as expected. Scientists and researchers point out that gene expression anomalies mostly involve the Messenger RNA (mRNA). DNA Microarrays are used to measure the expression of cells within a predefined mRNA. Different cells are expected to be expressed in a certain way in the mRNA. Changes in expression include over-expression or under-expression. For example, scientists have confirmed that breast cancer cells express more mRNA for the membrane receptor (Suter, Babiss and Wheeldon, 2004). DNA methylation which is important in the normal DNA function and gene expression can be used to detect the changes in the DNA leading to abnormal expression and disease. Hyper-methylation and hypo-methylation have been associated with significant changes in some cells. Cells of the breast canter are usually hyper-methylated leading to neuroblastoma risks and response to the tamoxifen (Widschwendter et al., 2004; Martens et al., 2005). Hyper methylation has also been associated with Leukemia, Ovarian cancer and colorectal cancer (Baylin, 2005). The varying magnitudes of methylation in the cells are associated with different stages of cancer development, and DNA methylation technique can be used to determine the exact stage (Costello et al, 2000). Use of DNA and genes is made very easy by the availability of data of all genomes in the human body. Researchers can access this information anytime from the human genome project databases. Use of gene expression is a three step process that involves class comparison, class prediction and analyzing the va rious genes sets profiles. All this information is presented on pre-processed images which are normalized to make sense (Tarca et al, 2006). DNA microarrays are limiting in that they can only be used for know cells. This limitation necessitated the introduction of RNA sequencing in which unknown genes expression can be studied (Cloonan et al, 2008). Single cell sequencing in which the different types of healthy and cancerous cells can be sequenced individually has improved the effectiveness of DNA micro array studies. All the cells that are studies are amplified using the polymerase chain reaction (PCR) to achieve better and accurate results (Wang and Bodovitz, 2010). Micro arrays can be used to analyze thousands of cells from different patients at once making it time efficient unlike the previous methods of analysis. The technique provides information on DNA, RNA and the proteins simultaneously. Throughput profiling can also be done at the product level of gene expression; proteins in this case are studied for any anomalies. Mass Spectrometry is used to determine the differences between normal cells and diseased cells for example cancer cells (Aebersold and Mann, 2003). This procedure has proved very important in detecting prostate cancer in early stages, which has been a major challenge. In this case, the fluids, peptides and serum from the prostate are examined using the SELDI mass spectrometer which uses affinity capture. Some cells are

Math and the Internet Essay Example | Topics and Well Written Essays - 500 words

Math and the Internet - Essay Example The most important question is: Is mathematics involved in such an important part of our everyday life The hardware is a main part of Internet - it is comprised of servers and personal computers. The information is represented electronically using different levels of voltages. For instance, a 0 could be represented by a 0 voltage and a 1 could be represented by a voltage of 3 volts. To avoid overheating the voltage levels must to be low which means that each piece of information on the computer can be represented with the values 1 or 0. The common language of arithmetic is the decimal number system. Normally we use a numbering system referred to as base 10. Digits in this system may take the values 0 through 9. In any base "n" (where n is a positive integer), digits may take values from 0 to "n-1"; so in base 2 (the binary system) the digits can have values 0 or 1. This is why the information on the computer can be represented only in binary and each piece of information is called 'bit' (from "BInary digiT). In the binary number system each number larger than 1 requires multiple bits and each consecutive place value is a power of two.